MEF North America GM is one of Mobile Marketer’s Mobile Women to Watch in 2012

Congratulations to Marjorie DeHey Daleo, our North American General Manager, who has been featured in Mobile Marketer’s prestigious “Mobile Women to watch in 2012” list!

The leading mobile news outlet produces its list each year as a celebration of the talented women likely to make a major difference in mobile advertising, marketing, media and commerce in the year ahead.

In the article, Marjorie talks about her role at MEF and the challenges and priorities for next year;

"For 2012, my priorities are growing MEF’s mcommerce initiative and creating more content distribution opportunities for my clients. MEF’s mcommerce initiative is at the forefront of the industry as we have partnered with ASC X9, the U.S. technical group that develops financial industry standards, to develop privacy and security standards for mcommerce."

Many congratulations to Marjorie on this great achievement , and indeed all of the other execs shortlisted, many of whom hail from MEF member companies – you can read the entire feature on Mobile Marketer.

You can find out more about MEF North America and its initiatives on the MEF website.

MEF announces the return of MEF Americas 2011 - Mobile content and Commerce



MEF has formally announced the return of its hugely popular MEF Americas 2011- Mobile Content & Commerce conference. This prestigious event is to be held on the 29-30th November 2011 in the fabulous Fontainebleu resort, Miami Beach Florida, the ideal meeting place between North & South America. This annual gathering is set to be the must-attend event of Q4 for mobile professionals from right across the mobile value chain looking to looking to do business in the Americas. Last year’s was cited as the “deal making event of the year”, and all signs point towards a repeat performance for 2011 with confirmed first speakers including Citibank, Coca-Cola and MTV. Registration for this unmissable event is now open, and those who get theirs in before the 30th September can take advantage of the early bird discount to make significant savings on the cost of entry.